About us
Explore our wide variety of equipment and parts to find the perfect solution for your needs.
Our mission
Contribute to the development of Puerto Rico and Latin America
For a long time, the world of industrial equipment has been stuck in monotony. But the world has evolved in surprising ways, and the days of following rules and doing what is expected are long gone.
Our clients are people with a special character and unmatched energy. Our team faces monumental challenges day in and day out… and our brand must reflect that. As leaders in the equipment sales and rental industry, we are here to offer a fresh perspective and transform the norm.
We know our industry, we understand our customers and we have complete confidence in what we have to offer. We represent the Innovators, the Courageous Leaders, the bold without limits.
And we are here to stay.
History
In 1963, González Trading entered the world of industrial equipment with the firm intention of making a lasting change. Sixty years later, we are a third-generation company with modern facilities that not only offer machinery rental and sales, but also professional services.
We are proud and grateful for having overcome all the economic challenges that have affected the island in the last two decades.
A mosaic of possibilities
In 2022, we realized our vision of expanding our legacy to Latin America, through a new name and brand that reflects the range of opportunities represented by our clients and our team. By uniting our companies González Trading, Baeza Machinery Company, Power Gen and Renta Unida, we have strengthened our value proposition in Puerto Rico, the Dominican Republic, Costa Rica and Panama. If you want to learn more about our new brand, click on the following link.
We invite you to be part of this exciting journey!
Excellence
What makes us different!
We challenge convention
In order to evolve, you have to keep an open mind. Only in this way can we continue to innovate.
We collaborate in community
We give the best of ourselves to our colleagues and our communities.
We face every brave challenge
We exceed our own limits and put a brave face on any crisis or challenge.
We learn by experience
For more than six decades, we have developed a way of operating and a method based on our own experiences.
400+
Employees
4 locations
Puerto Rico, Costa Rica, Panama and the Dominican Republic
60 años
of experience
Leadership
José M. Baeza
José M. Baeza
At TESELTA, we lead by example, innovate fearlessly, and execute with excellence. As the CEO of the third generation, I am deeply committed not only to operational excellence but also to creating a legacy of trust and value for our customers.
Jahaira Adames
Jahaira Adames
In the Project Management and Business Intelligence Department, we approach each action with a strategic vision and detailed analysis that prioritizes our customers' needs. At TESELTA, our dedication to excellence is the pillar on which we build our relationships.
Francisco Brigantty
Francisco Brigantty
In the Operations Department, we solve our customers' challenges by continuously implementing new technologies, positioning ourselves as a strategic partner. We aim to create more efficient and profitable businesses, contributing to the sustainable development of industries in the countries where we operate
Omar Feliu Padilla
Omar Feliu Padilla
In the Finance Department, our commitment goes beyond numbers. We guide the stability and growth of our company with innovation and strategy, ensuring that every investment and effort reflects our mission of competitiveness, excellence, and responsibility.
Luis Badillo Mulet
Luis Badillo Mulet
In the Technology Department, we are not just business enablers but also protect our digital environment. Innovation and adaptation to change are constants for us; it is simply in our DNA as a department.
Alfonso Alcaide
Alfonso Alcaide
The People Department is committed to an inclusive and enriching culture. We focus on attracting and retaining quality talent, fostering the continuous growth of our employees. We believe in open doors, respect, communication, diversity, equity, and empowerment.
Melissa Huertas
Melissa Huertas
In the marketing department, we are committed to driving TESELTA's success with dedication, creativity, and excellence. Our passion for the TESELTA brand is the force that drives us to exceed expectations, inspire trust, and build lasting relationships.
Rafael Bueno
Rafael Bueno
Our purpose at TESELTA is to ensure that every customer feels supported and valued. Every interaction with the product support department reflects our commitment to providing exceptional service.
Fabián Rodríguez
Fabián Rodríguez
In the Commercial Department, we are committed to offering solutions that drive the continued success of TESELTA. We provide exceptional customer service and high-quality products and services. With our dedication and market knowledge, we aim to exceed our customers' expectations and build relationships based on trust.
Modesto Flores
Modesto Flores
Commitment and consistency in our daily work are key to keeping our facilities in optimal condition, ensuring a safe and pleasant space for our employees and customers.
Brands We Represent
The best quality of industrial and commercial equipment in the world.